Paul D’Arcy Named Chief Marketing Officer at Moloco
Former Dell and Indeed head marketer Paul D'Arcy has joined advertising solutions provider Moloco as chief marketing officer. D'Arcy had previously been CMO at Miro, a digital workspace collaboration...
View ArticleVerizon Punts Super Bowl Spot in Favor of Grammys Ad to Create Buzz
Verizon and Beyonce essentially won the Super Bowl in 2024 with an ad that included a mysterious teaser campaign and an album announcement. This year, however, the company opted out of the game because...
View ArticleGlen Powell Stars as Goldilocks in Ram Super Bowl Teaser
Glen Powell is going on a joyride, hijacking a truck, and putting the pedal to the metal. In the first teaser for Ram's upcoming Super Bowl 59 ad, the red-hot Hollywood actor sets up a...
View ArticleEli Lilly Disrupts Grammys With a Timely Message About Breast Cancer
Female artists including Beyonce, Taylor Swift, Billie Eilish, Charli XCX, Chappell Roan, and Sabrina Carpenter will be in the spotlight at the 2025 Grammy Awards on Sunday (Feb. 2). Amid this...
View ArticleFast & Furious Goes Slow & Delicious in Häagen-Dazs’ First Super Bowl Ad
The action in the Super Bowl moves pretty fast, and the commercials seem to fly by as well. But one brand has enlisted one of the fastest franchises in cinema to show that you can slow down and enjoy...
View ArticleDoritos Crash the Super Bowl Ad Wins Space Battle for Creators
Doritos Crash the Super Bowl ended a 10-year hiatus and months of voting and judging with an intergalactic snack battle that viewers felt was worth the fight. Doritos announced the return of Crash the...
View ArticleMustaches Fly in Pringles’ 2025 Super Bowl Spot
Anything is possible during the Super Bowl season. In the case of Pringles' latest Big Game ad, that means mustaches can fly. The 30-second spot, created by FCB New York, stars actor Adam Brody, who...
View ArticleCoors Light Super Bowl 59 Ad Gives Sloths a Case of the Mondays
In the Coors Light Super Bowl universe, humans live among anthropomorphized sloths who can't catch a can of beer if you toss one in their direction. After a "Case of the Mondays" campaign that planted...
View ArticleCBS News to Provide Unedited 60 Minutes Transcript to the FCC
CBS News reportedly intends to provide an unedited transcript of its 60 Minutes interview with former Vice President Kamala Harris to the Federal Communications Commission. The move follows reports...
View ArticleWhite Lotus Season 3 Ad Partners Turn Commercials Into Content
There are some major brands checking into The White Lotus for Season 3, and they are bringing more to the story than just ad dollars. Today, Warner Bros. Discovery Advertising Sales revealed more...
View ArticleBret Baier to Interview Donald Trump During Fox’s Super Bowl Pregame Show
Fox News is bringing back a Super Bowl tradition as chief political anchor Bret Baier will interview President Donald Trump ahead of the Big Game. Their conversation will be pre-taped at Trump's...
View ArticleWhy We Should Remember that Twenty Years Ago, the Home of the Super Bowl was...
For football fans curious to know the history of New Orleans' Caesars Superdome--which will host Super Bowl 59 on Sunday--its homepage features an interactive timeline brimming with trivia. Beyonce,...
View ArticleHow Marketers Are Bracing for Trump’s Tariffs
President Donald Trump's stiff 25% import tariffs imposed on Canada and Mexico over the weekend--plus a 10% tariff on Chinese goods--has already triggered counter-tariffs, trade wars, and threats of...
View ArticleBDG Faces Lawsuit for $2.7M In Unpaid Rent and Damages
The digital media company Bustle Digital Group, which owns editorial titles including Bustle, Nylon, Inverse, and Elite Daily, was sued last week for nearly $3 million in unpaid rent and related...
View ArticleBuffalo Sports Reporter Lindsey Moppert Leaving Station After More Than Two...
Lindsey Moppert is leaving WGRZ in Buffalo after more than two years. The sports anchor and reporter joined the station in 2022. Buffalo media writer Alan Pergament said the NBC affiliate's news...
View ArticleJesus Takes the Super Bowl Stage With ‘He Gets Us’ for the Third Consecutive...
He Gets Us, a campaign to revamp the reputation of Jesus, the central figure in Christianity, is back in the Super Bowl for its third consecutive year. A 60-second ad will run in the first half of the...
View ArticleKansas City Chiefs Coach Andy Reid Reveals His ‘Side Hustle’ in Skechers’...
The Kansas City Chiefs might be chasing a Super Bowl three-peat, but head coach Andy Reid is already planning his off-season. Reid has partnered with Skechers for "Side Hustle," a humorous 30-second...
View ArticleReinventing Marketing for the AI Era With Steven Wolfe Pereira, CEO of Alpha
Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Steven Wolfe Pereira, CEO of Alpha, recorded at CES in Las Vegas. In this candid conversation, Steven shares...
View ArticleHavas Is Acquiring Retail Media Agency Channel Bakers
Havas is acquiring a commerce agency that bought some of the first ads for consumer electronics brands to run on Amazon. The French agency holding company has agreed to buy the commerce agency Channel...
View ArticleVeteran Omaha Anchor John Knicely to Retire After 50 Years
WOWT anchor John Knicely has announced his retirement after more than 50 years in television. After what the station described as a "stellar career," Knicely will say goodbye on Wednesday, March 12. He...
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