WhatsApp: Here’s How to Change Your Profile Picture
Did you know that WhatsApp allows you to change your profile picture at any time? Our guide will show you how this is done. Note: These screenshots were captured in the WhatsApp application on iOS....
View ArticleLachlan Murdoch Sets New Fox Leadership Team, Including Ad Sales Chief...
A day after news broke that Marianne Gambelli would be heading up ad sales for the part of 21st Century Fox that will be spun off ahead of its $71.3 billion merger with Disney--tentatively known as...
View ArticleJeff Goodby’s 5 Vandalism Rules for Advertising Professionals
I have been lucky enough to be involved in both great advertising and some great vandalism. They are a lot more alike than you might think. Like the pumpkin-smashing and late-night egg-throwing...
View ArticleWhy Customizable Hair Care, the Latest Trend in Beauty, Is All Over Your Feed
Beauty is big business: In 2017, it was valued at over $532 billion, according to Orbis Research. That's thanks in large part to disruptors in the space, like Glossier and Drunk Elephant. But the...
View ArticleBlackRock’s ‘Precision Empathy’ Platform Is Addressing Consumers’ Wants and...
At Brandweek, one view shared by brand marketers, consultancies and investors alike is the notion of understanding and appreciating how consumers think and behave. But the application of machine...
View ArticleHow to Know If Your Facebook Account Has Been Hacked
For the second time this year, hackers have attacked millions of Facebook accounts. The social network announced last week that about 50 million users were recently hacked. The hacking occurred because...
View Article4 Key Insights Underpinning the Latest Ad-Tech and Mar-Tech Headlines
As AT&T-backed Xandr prepares its charm offensive on the digital advertising market, Facebook has landed itself in more hot water with another data hack--this time, with a potential fine running...
View ArticlePinterest Users Can Compete to Get a Room With Carson & Thom
New original design series Get a Room With Carson & Thom debuts on Bravo Friday, Oct. 19 at 9 p.m. ET/PT, and Bravo Media teamed up with Pinterest on a contest that gives Pinners the chance to win...
View ArticleAfter the VMLY&R Merger, What’s Next for WPP?
The recent union of VML and Y&R made for more than a mouthful as VMLY&R gave the industry some insight into WPP CEO Mark Read's long-term plan for reinventing the world's largest holding...
View ArticleDollar Shave Club Is Looking for a New CMO to Take the Company Through the...
As Dollar Shave Cub continues to push through the next phase of its brand, dubbed "Dollar Shave Club 2.0," founder and CEO Michael Dubin is looking for a new CMO to lead the company. During a...
View ArticleFat Joe, Nike and Foot Locker Rediscover ’90s Hip-Hop in a New York Cab
Remember the '90s, when samples were still analog and you had to drive to the store to buy a new pair of shoes? Nike and Foot Locker looked to tap into that nostalgia in their most recent campaign,...
View ArticleWant Your Work Life to Be a Bit Less Crappy? This Award Could Change Everything
When it comes to advertising awards, most "call for entries" campaigns focus on how winning an industry honor can make you feel. But cheeky new spots from Toronto agency Zulu Alpha Kilo instead focus...
View ArticleWithout a Brand Owning the Toy Category, Is It Possible to Successfully...
When Toys R Us declared bankruptcy and ultimately shuttered this past summer, it was a familiar tale--yet another retail giant deeply in debt with too many locations, unable to compete with the rapid...
View Article4 Lessons From Challenger Brands Bumble, Flipboard and More on How They...
Shoes, news, dating and shaving: these are just a few of the industries that disruptive brands like Bumble, Flipboard and M. Gemi are turning inside out. At Brandweek in Palm Springs, Calif. last week,...
View ArticleHow Air New Zealand Is Shattering the Illusion That NZ Is an Unattainable...
New Zealand is a destination that's long been painted as otherworldly. The country's lush landscapes were famously used as a backdrop to all three Lord of the Rings films, and today, it routinely...
View ArticleThis Unnerving Wedding Registry Surprised Bridal Show Attendees With...
Cigarette-Burn Cream. Cried-All-Night Sunglasses. Jealous-Rage Bandages. A Don't-Talk-Back Arm Sling. You'll find such "gift ideas" on The Broken Bridal Registry, a darkly potent campaign from Canada...
View ArticleHow Gen Z and Their Latest Obsessions Can Inspire New Approaches to Video...
Publishers must produce exciting video content for an ever-growing number of platforms at scale in order to entice their audience, stay relevant and seize monetization opportunities. The best place to...
View ArticleChris Thomas, Head of Americas for BBDO, Is Leaving the Agency
BBDO CEO, Americas, Chris Thomas is stepping down from his role after three and a half years. Thomas will remain with BBDO during a transitional period in which the agency determines his successor in...
View ArticleMarvel Stars Join Parkland Activists in Sharing Stories of Their ‘First Time’...
Chances are, your first time was in a school, community center or perhaps (if you're like Don Cheadle) in a church. But wherever it was, or however nervous you were, you never forget your first time...
View Article4 Elements That Make Up a Productive, Collaborative Work Culture
A new study from Harvard Business School challenges the effectiveness of open office plans, an icon of modern advertising agencies, stating that they actually decrease interaction and collaboration...
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